Courses
This course is for anyone over the age of 16 wishing to gain basic skills in Marketing. It is suitable for those working on the periphery of marketing and non-marketers with some marketing involvement.
The aim of this unit is to develop knowledge and understanding of information systems as required by a practising or potential first line manager.
On completion of this unit, delegates will understand basic marketing concepts.
This course is a qualification which seeks to equip candidates with the fundamentals of Sales and Marketing. The qualification is respected throughout the industry and, on successful completiton, candidates will qualify for the Certificate in Marketing awarded by the Chartered Institute of Marketing.
This course is for marketers with operational responsibilities and an eye on management – including department managers, functional managers, account managers and business development managers, as well as those who are looking to build on the knowledge gained at Professional Certificate level.
The aim of this qualification is to provide the knowledge, skills and ‘ability to do’ that a typical Marketing Manager would need. The qualification is a hybrid of marketing with a considerable emphasis on management as marketers move from specialist aspects of marketing into either a functional or department role.
Prospectuses
